Kmart and March of Dimes Help Prevent Zika

July 12, 2016

kmart partners with to give back

Kmart is donating $250,000 to support the March of Dimes’ Zika advocacy and education campaign.

#ZAPika focuses on up-to-the-minute education on Zika in both English and Spanish.

march of dimes

March of Dimes Foundation Logo (PRNewsFoto/March of Dimes Foundation)

Kmart has been the top corporate sponsor for the March of Dimes for 33 years. The Zika contribution is just a small portion of the more than $140 million raised by Kmart since 1983.


“Kmart is the gold standard for corporate philanthropy,” says Dr. Jennifer L. Howse, president of the March of Dimes. “For 33 years Kmart, their associates and customers, have helped give every baby a fighting chance and now they are leading the fight against the Zika virus.”

As part of the campaign, March of Dimes issued the top 5 tips for Zika Prevention (#ZAPzika):

  1. Use spray, keep mosquitoes away: make sure it’s EPA registered.
  2. Say you will, embrace the chill: use air conditioning and window screens if possible.
  3. If it’s wet, it’s a threat: remove still water.
  4. Get protected, not infected: wear clothes to prevent bites. Use a condom to prevent sexual transmission.
  5. If you suspect, then connect: call your health care provider if you are at risk of infection.

The English website is and Spanish website is Or, you can ask a question in both languages at

About Kmart
Kmart is making shopping fun again. The retailer, a subsidiary of Sears Holdings Corporation (NASDAQ: SHLD), is bringing back the iconic Bluelight Specials, hosting Freebie Saturdays and in-store family events for its Shop Your Way members and customers. Kmart offers customers thrilling deals and amazing finds on quality products and exclusive brands including Jaclyn Smith, Joe Boxer, Route 66 and Smart Sense. Kmart shoppers who use can donate to their favorite cause with every online purchase.

About the March of Dimes
The March of Dimes is the leading nonprofit organization for pregnancy and baby health. For more than 75 years, moms and babies have benefited from March of Dimes research, education, vaccines, and breakthroughs. For the latest resources and health information, visit our websites and If you have been affected by prematurity or birth defects, visit our community to find comfort and support. For detailed national, state and local perinatal statistics, visit You can also find us on Facebook or follow us on Twitter.

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